Your Guide to Creating Hot Custom Shirts for an Eventful Summer

Spring has sprung, and before you know it, we’ll soon be basking in the summer heat. Summer is always a busy and buzzing time, with plenty of activities and events being planned for the whole family, from summer camps for the kids to summer festivals for adults. What better way to look and feel cool in the heat of all the upcoming summer events than to don a customized shirt? 

Find your event

If you’re a small business, here are some events you can keep your eye on to target your custom shirt venture:

• Summer camps (day or overnight): this includes shirts for both the happy little campers and the camp counsellors 
• Music festivals and concerts
• Marathons
• Volunteer groups and charitable fundraisers
• Summer barbecues or beach trips with family groups and/or friends
• Cottage trips 
• Sporting events
• Pre-wedding events, bridal showers, and bachelor(ette) parties

And the list goes on! As you can see, summer is the perfect time to gear up for fun. The opportunities for customizing apparel are endless.

Tips on creating the ideal custom shirt

Depending on which event(s) from the list above that you’ve chosen, you’ll want to be sure that you select the right parameters for your shirts. This can really enhance the look of your custom shirt and ensure that it is tailored perfectly for the event that it’s made for. Some parameters include:

Consider Sizing and Fitting

Based on the event, think about your customers that will be wearing the t-shirt that you’re creating. Is it a summer camp or birthday party just for the kids? Is it a women-only event, like a bachelorette party? Will there be a large, diverse crowd of adults and youth? Based on the target audience, you’ll need to figure out sizing and fitting. Here is a blog we wrote that can help you out.

Think about placement of text, images, or logo 

We wrote a blog about all the different places on a t-shirt that you can place any images, text, or logos you may want to include on your custom shirt. Check it out here.

Select the Optimal Printing Style

Again, depending on the event, target audience, and number of t-shirts you’ll be customizing, you may want to think about what the best printing or customizing option is best for both your business and your customer’s preference. If it’s a piece that will be used long-term and you want to give it an extra special touch, consider embroidered customization. If you need multiple t-shirts that will be used multiple times within a single season like a softball league or a summer camp, consider an option that is fast, cheap, and durable, like DTF printing.

Don’t forget to flaunt it!

Summer is all about creating and sharing fun memories. Don’t forget to share your wide variety of custom shirts from your customers and the wide variety of summer events and activities they have attended on your website and social media pages. This can showcase your versatility and skill as a small business, creating a huge ripple effect and influencing others to flock to your business to accommodate their future custom printing needs. Now is the time to make your mark and create your presence in the hot custom printing market this summer!

For more tips on how to design the perfect t-shirt for upcoming summer events, read our ultimate guide here. Don’t forget to find a tried, tested, and true company that knows the ins and outs of a wide variety of printing and customization techniques. Contact A2Z for all your custom printing needs and make this summer a success for all!